Charity Water is a website I stumbled over a year ago and I was instantly inspired, not just by what they do, but also how they present what they do.
For those of you who are not familiar with charity: water, take a few minutes and watch this video:
I’m a huge fan of what charity: water is doing, and how it is doing it. Traditionally not-for-profit marketing prided itself on how bad or cheaply they could do their marketing, not Charity: Water. They have made a conscious decision to invest into their marketing campaigns with great design, high production quality, and well designed online tools.
They have set a new bar in not-for-profit marketing, and I’m inspired to respond to the challenge at Compassion
Thank you Charity: Water for teaching us about the importance of clean water, and great marketing.
I’m a thinker, and as such I have many thoughts on various topics, and I figured it might be fun to throw my thoughts against the blogging world wall and see what sticks. I’m not sure if I can be committed to adding something new daily, but I’m going to do my best to keep things up to date. Hopefully some people will find the thoughts presented intriguing and maybe at times inspirational.